HOW MUCH DO YOU CHARGE?

HOW MUCH DO YOU CHARGE?

Wow, this is the age old question that I have been asked many, many times, “How much do you charge for a show?”.  This question has been asked by would-be clients, but most often by other entertainers who want to know how much to charge.  I’ll try to answer this, but...
5 Reasons NOT to Accept A Gig

5 Reasons NOT to Accept A Gig

I don’t want to sound negative here, but actually using negativity to get to a positive result can sometimes work!  I want to give you 5 reasons why you should not accept a gig or show from a would-be client.  They are valid reasons that can help you as a performer....
AVOIDING “KNEE JERK” DECISIONS

AVOIDING “KNEE JERK” DECISIONS

For those not familiar with the term “knee jerk” decision , let me explain. A “knee jerk’ decision is a decision that you made without thinking things through.  We sometimes react to things emotionally, without the use of our good sense and reason, and then have to...
“Pro Bono” Shows As A Marketing Strategy

“Pro Bono” Shows As A Marketing Strategy

What the heck is Mark writing about when he starts his column with a Latin phrase, “pro bono”?  The Latin words mean “for free”, and that’s what we are going to tackle today, how to use this as a strategy for getting paid jobs. When I moved to Florida I had absolutely...
PROSPECTING FOR NEW CUSTOMERS

PROSPECTING FOR NEW CUSTOMERS

Everyone of us in our field of show business needs clients.  But how do we do we get them, and how do we hold on to them once they are found ?  That’s where these tips about prospecting for new customers will help. Let’s take a look at what we can do to help...
A FEW OF MY FAVORITE AUDIENCE WARM UPS – Part 2

A FEW OF MY FAVORITE AUDIENCE WARM UPS – Part 2

In my first installment about audience warm ups I mentioned where the idea came from to warm up your audiences.  Fairs, television, and live performances all used this great idea, so why not vents?  Being a children’s ventriloquist specialist I found this to be...